KVKK Information Notice
Under article 10 of Turkish Personal Data Protection Law No. 6698 (KVKK) and the Communiqué on the Duty to Inform, this notice explains who processes your personal data, for what purposes, on what legal grounds, and your rights. It is for your information: you are asked to confirm that you have read it, not to consent to it.
1. Data controller
Data controller: Ali Mert Güleç
2. Categories of personal data
- Identity: username, display name (the name on your Apple/e-mail account if you link one).
- Contact: e-mail address (only if you link your account).
- Customer transactions: wardrobe, outfit, calendar and wear records, style preferences, AI credit movements, subscription status.
- Visual records: clothing photos, profile photo, body photo (only for try-on) and AI-generated images.
- Transaction security: user ID, device ID, push token, error and crash logs, in-app usage events.
- Marketing: your marketing consent (only if given).
- Community: posts, comments, likes, follows, blocks and reports.
We do not aim to process special categories of personal data (KVKK art. 6). Your body photo is used only to show clothes on you; no identification or biometric recognition is performed. Photos may contain elements from which sensitive information could be inferred, which is why we ask for separate explicit consent for AI processing.
3. Purposes
- Running membership and account processes
- Providing wardrobe, outfit, calendar and daily suggestion services
- Providing AI image processing, virtual try-on and style assistant services
- Providing community features, content moderation and handling reports
- Running subscription and AI credit processes and preventing abuse
- Information security, detecting and fixing errors
- Sending notifications
- Analysing usage statistics to improve the service
- Meeting legal obligations and informing competent authorities
- Sending marketing messages if you opt in
4. Legal grounds (KVKK art. 5)
- Necessary for concluding or performing a contract (art. 5/2-c): account, wardrobe, outfit, calendar, community and subscription processes.
- Compliance with a legal obligation (art. 5/2-ç): keeping consent and purchase records, informing competent authorities.
- Establishing, exercising or defending a right (art. 5/2-e): keeping records as evidence in disputes.
- Legitimate interest, provided it does not harm your fundamental rights (art. 5/2-f): information security, preventing abuse and free-credit farming, content moderation, error logs and usage statistics.
- Explicit consent (art. 5/1): transferring your photos to AI providers abroad for AI processing, and sending marketing messages.
5. Transfers (KVKK art. 8 and art. 9)
Your personal data may be transferred, limited to the purposes above, to:
- Hosting and infrastructure provider: Google (Firebase) — cloud functions in the EU (Belgium), database and storage in the USA (Google Cloud nam5 multi-region / us-central1); analytics, crash reporting and notification services may also process data in the USA.
- AI service provider: fal.ai Inc. (USA) and the model providers accessed through it — only when you use AI features and with your explicit consent.
- Subscription management provider: RevenueCat Inc. (USA).
- App stores: Apple Inc., Google LLC.
- Weather provider: Open-Meteo (Switzerland) — approximate coordinates only, not linked to your identity.
- Competent public authorities: where legally required.
Transfers abroad rely on one of the appropriate safeguards under KVKK art. 9 (standard contracts published by the Board), and standard contracts are notified to the Authority within 5 business days of signature. Explicit consent is additionally obtained for transfers related to AI processing.
6. Collection method
Your personal data is collected electronically, by partly or fully automated means, through the mobile app: entered or uploaded by you, sent automatically from your device (device and error information, usage events), and received from service providers such as Apple, Google and RevenueCat.
7. Your rights under KVKK art. 11
- To learn whether your personal data is processed
- To request information if it is
- To learn the purpose of processing and whether data is used accordingly
- To know the third parties in Türkiye or abroad to whom it is transferred
- To request correction if it is incomplete or inaccurate
- To request deletion or destruction under the conditions of KVKK art. 7
- To request that corrections and deletions be notified to third parties it was transferred to
- To object to a result against you arising exclusively from automated analysis
- To claim compensation for damage caused by unlawful processing
8. How to apply
You can also delete your account, export your data and withdraw consents directly in the App (Settings › Privacy & data).